trend-spotter

Identifies trending topics, hashtags, and content formats for influencer campaign planning.

20|7|Updated May 30, 2025
One-click install
npx skills add https://github.com/wanghaisheng/zhognhuayidian --skill trend-spotter-wanghaisheng
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: trend-spotter
Source: https://github.com/wanghaisheng/zhognhuayidian/tree/main/.specs/influencer-marketing-claude-skills-main/insight/trend-spotter
Command: npx skills add https://github.com/wanghaisheng/zhognhuayidian --skill trend-spotter-wanghaisheng

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Brands struggle to know which social media trends are worth joining and when to act on them. This Skill structures trend research so influencer campaigns launch at the right moment with relevant content formats, hashtags, and cultural context. ## Core Features & Use Cases - Trend Identification: Surfaces trending topics, hashtags, sounds, and challenges across platforms like TikTok, Instagram, and YouTube. - Relevance & Risk Assessment: Scores each trend against brand fit, audience alignment, and risk level with a clear participate-or-skip recommendation. - Cultural Calendar Planning: Maps upcoming cultural moments and seasonal opportunities to campaign timelines. - Use Case: A fitness brand asks which TikTok trends to leverage this month and receives a prioritized report with formats, hashtags, influencer angles, and action items. ## Quick Start Ask the assistant to identify current trends relevant to your brand and industry on your target platforms, then request a trend report with recommended actions.

Frequently Asked Questions about trend-spotter

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I find trending topics for influencer campaigns?▼

Define your brand, target platforms, audience, and time horizon, then request a trend analysis. The output lists trending topics, hashtags, sounds, and challenges with volume, relevance ratings, and expected lifespan for each platform.

How to decide if a brand should join a TikTok trend?▼

Use the trend relevance assessment, which scores audience alignment, brand value fit, content adaptability, risk level, and timing window on a 25-point scale. The result is a clear participate, proceed-with-caution, or skip recommendation with adaptation guidance.

Can trend analysis cover multiple social platforms at once?▼

Yes, the analysis parameters accept multiple target platforms such as TikTok, Instagram, and YouTube simultaneously. The report breaks down trending formats, hashtags, and content ideas per platform so strategies stay platform-specific.

Does this track what trends competitors are using?▼

Yes, it includes a competitor trend adoption section that logs which trends competitors used, their performance, gaps competitors are missing, and overused saturated trends. It also extracts best practices you can apply to your own campaigns.

What are the limitations of trend-based campaign planning?▼

Trend windows are short, so acting late reduces impact, and not every trend fits every brand. The skill mitigates this with lifespan estimates, declining-format warnings, and risk assessments, but it cannot guarantee a trend's future performance.