What problem does it solve? Coordinating a multi-channel marketing campaign requires juggling copy, creative, compliance, paid spend, and analytics, and work often ships without approval, proof-backed claims, or tracking. This Skill acts as the campaign conductor, moving a campaign from intent through specialist assets, compliance review, launch proposal, and outcome measurement without ever publishing or spending autonomously. ## Core Features & Use Cases - Campaign spine management: Builds the brief (audience, offer, promise, channels, budget, success metric), then sequences grill, legal, copy, channel, creative, and analytics steps with explicit gates. - Specialist dispatch: Routes work to copywriter, lifecycle, content distribution, paid acquisition, analytics, design studio, and legal skills only where needed, and escalates unresolved strategy to GTM Thinker or Growth. - Approval-gated launch: Produces a launch proposal listing assets, risks, and pending approvals, and never publishes or spends without human consent. - Use Case: Ask it to plan a product launch campaign with cold outreach, LinkedIn posts, newsletter copy, thumbnails, and a paid test; it frames the brief, flags DACH consent requirements for outreach, coordinates assets, and records a dated outcome check. ## Quick Start Ask the assistant to plan and prepare a launch campaign for your product including outreach emails, social posts, and a small paid test, with approval required before anything is sent or spent.
