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wanghaisheng
wanghaishengCOMMUNITY
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performance-analyzer

Analyzes influencer campaign metrics across reach, engagement, conversions, and sentiment.

20|7|Updated May 30, 2025
Search Tags:#benchmarking#roi#campaign analysis#content performance#influencer marketing#engagement rate#conversion attribution
One-click install
npx skills add https://github.com/wanghaisheng/zhognhuayidian --skill performance-analyzer-wanghaisheng
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: performance-analyzer
Source: https://github.com/wanghaisheng/zhognhuayidian/tree/main/.specs/influencer-marketing-claude-skills-main/track/performance-analyzer
Command: npx skills add https://github.com/wanghaisheng/zhognhuayidian --skill performance-analyzer-wanghaisheng

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Influencer campaigns generate scattered data across platforms, making it hard to know what actually worked, which creators delivered value, and how to improve the next campaign. ## Core Features & Use Cases - Multi-Metric Analysis: Tracks reach, engagement rate, clicks, conversions, revenue, and ROI against targets and industry benchmarks. - Influencer & Content Ranking: Ranks creators by performance, identifies winning content formats, hooks, and themes, and flags underperformers. - Attribution & Insights: Connects promo codes and UTM tracking to conversions, then generates learnings and roster recommendations. - Use Case: After a 10-influencer skincare campaign, get a full report showing TikTok outperformed Instagram on ROI, which creators to renew, and where to shift budget. ## Quick Start Ask the assistant to analyze the performance of your named influencer campaign, listing the influencers, platforms, and period involved.

Frequently Asked Questions about performance-analyzer

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I analyze influencer campaign performance?▼

Gather data from platform analytics, influencer reports, website tracking, and sales systems, then compare reach, engagement rate, conversions, and revenue against targets and benchmarks. The analysis ranks influencers, identifies winning content, and produces actionable recommendations.

What metrics should I track for influencer marketing campaigns?▼

Track reach, impressions, engagement rate, video views and completion, link clicks, promo code redemptions, conversions, revenue, and cost per conversion. Compare each metric against your campaign targets and industry benchmarks.

How do I attribute conversions to specific influencers?▼

Use unique promo codes per influencer combined with UTM-tagged links to connect sales to specific creators. Supplement with direct attribution from platform analytics and estimate remaining influenced revenue separately.

Can I compare performance across Instagram, TikTok, and YouTube?▼

Yes, the analysis breaks down reach, engagement rate, clicks, conversions, and cost per acquisition by platform. It identifies the best and worst performing platforms with explanations and improvement suggestions.

What are the limitations of influencer campaign analysis?▼

Analysis quality depends on data availability from creators and platforms, and attribution is imperfect since some influenced purchases lack tracking. Sentiment and engagement quality assessment also requires access to comment data.

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