competitive-intelligence

Analyzes named competitors using public sources to produce evidence-backed strategic reports.

1|Updated Jul 3, 2026
One-click install
npx skills add https://github.com/nejcm/agents --skill competitive-intelligence-nejcm
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitive-intelligence
Source: https://github.com/nejcm/agents/tree/main/skills/competitive-intelligence
Command: npx skills add https://github.com/nejcm/agents --skill competitive-intelligence-nejcm

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? When stakeholders ask how a product stacks up against named rivals, ad-hoc research produces shallow feature lists or unverified marketing claims. This Skill structures competitor research into a disciplined workflow that separates confirmed facts from inference and ties findings to a concrete decision. ## Core Features & Use Cases - Competitor Classification: Distinguishes direct competitors, indirect competitors, substitutes, and plausible entrants with explicit inclusion criteria. - Evidence-Backed Benchmarking: Compares pricing, packaging, capabilities, distribution, and retention signals using only public sources like documentation, filings, reviews, and job postings. - Strategic Threat Ranking: Ranks threats and opportunities by impact, likelihood, confidence, and time horizon, with monitoring signals and cadence. - Use Case: A product manager preparing a pricing review asks for an analysis of three named rivals and receives a report with an executive conclusion, benchmark table, positioning analysis, and a monitoring plan with cited sources. ## Quick Start Analyze our top three competitors in the project management software space and produce a competitive intelligence report covering pricing, positioning, and strategic threats.

Frequently Asked Questions about competitive-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I research competitors for a product strategy decision?▼

Define the market, customer segment, and decision first, then classify direct and indirect competitors and benchmark only dimensions relevant to that decision. Gather evidence from public sources like pricing pages, filings, reviews, and job postings, and separate confirmed facts from estimates.

What sources are used for competitor analysis?▼

The analysis uses ethical, legal public sources: product documentation, pricing pages, regulatory filings, technical material, customer reviews, job postings, and announcements. Claims are cited with access or publication dates, and material claims are validated against multiple independent sources.

When should I use competitive intelligence instead of market analysis?▼

Use competitive intelligence when the question concerns named competitors or rival products, such as comparisons, pricing, positioning, or strategic intent. For market size or demand estimation questions, a market-analysis skill is the appropriate choice.

Can competitor analysis treat marketing claims as verified facts?▼

No. Marketing claims, estimated market share, and inferred capabilities must not be presented as verified facts. The workflow explicitly separates confirmed facts from estimates and inference, and flags missing data, stale evidence, and incomparable packages.

What does a competitive intelligence report include?▼

The report contains an executive conclusion, competitive landscape with inclusion criteria, an evidence-backed benchmark, positioning and differentiation analysis, ranked threats and opportunities, monitoring signals with cadence, and sources with confidence notes. SWOT or positioning maps are used only when they clarify a real comparison.