brand-strategy

Generates complete brand strategy reports from structured client questionnaires.

Updated Jul 18, 2026
One-click install
npx skills add https://github.com/mikaelcharbonneau/Fluid --skill brand-strategy-mikaelcharbonneau
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: brand-strategy
Source: https://github.com/mikaelcharbonneau/Fluid/tree/main/fluid-web/skills/brand-strategy
Command: npx skills add https://github.com/mikaelcharbonneau/Fluid --skill brand-strategy-mikaelcharbonneau

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Agencies and brand consultants spend hours turning raw client discovery answers into a polished, coherent brand strategy document. This Skill structures the entire engagement: it presents a professional brand questionnaire to collect client input, then converts the filled answers into a complete, editorial-quality brand strategy report. ## Core Features & Use Cases - Structured Brand Questionnaire: Presents an 18-question discovery form covering basics, audience, values, personality sliders, and goals, ready to send to a client. - Full Strategy Report Generation: Produces a 12-section report including brand story, vision, mission, values, goals, audience personas, personality, voice, competitor analysis, positioning, differentiation, and tagline suggestions. - Dual-Mode Operation: Detects whether the user needs the questionnaire first or has already pasted a completed brief, and routes to the right workflow automatically. - Use Case: A freelance brand consultant pastes a client's filled questionnaire for a new skincare brand and receives a client-ready strategy document with personas, competitor rows, and five tagline options. ## Quick Start Ask the assistant to create a brand strategy report from your completed brand questionnaire, or request the brand questionnaire to start a new client discovery.

Frequently Asked Questions about brand-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a brand strategy report from a client questionnaire?▼

Paste the completed brand questionnaire or client brief into the conversation and request the strategy report. The Skill reads the answers and generates a 12-section document covering story, vision, mission, values, audience personas, voice, competitors, positioning, and taglines.

What questions should a brand discovery questionnaire include?▼

The questionnaire covers 18 questions in five sections: brand basics, audience and market, values and personality, personality sliders rated 1-8, and business goals. It also invites optional mood boards or reference images for visual direction.

Can I use this if my client has not filled out the questionnaire yet?▼

Yes. The Skill first presents the full questionnaire formatted for the client to complete. Once the client returns the answers, paste them back in and the Skill generates the full strategy report from those responses.

What sections does a brand strategy report include?▼

The report contains twelve sections: brand overview, vision, mission, values, goals, target audience with personas, personality, brand voice, competitor analysis, positioning, differentiation, and tagline suggestions. Each section follows fixed formatting rules with headers and horizontal rules.

What are the limitations of an AI-generated brand strategy?▼

The report relies on the quality of questionnaire input and makes strategic inferences where information is missing. It cannot conduct live market research, verify competitor claims, or produce visual identity assets such as logos or positioning map graphics.