skills.rest
mikaelcharbonneau
mikaelcharbonneauCOMMUNITY
Explore all skills by this author →
GitHub

brand-context

Captures and stores core brand identity, audience, and positioning in a structured Markdown file.

Updated Jul 18, 2026
Search Tags:#markdown#brand identity#positioning#brand strategy#brand context#target audience#brand foundation
One-click install
npx skills add https://github.com/mikaelcharbonneau/Fluid --skill brand-context-mikaelcharbonneau
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: brand-context
Source: https://github.com/mikaelcharbonneau/Fluid/tree/main/fluid-web/skills/brand-context
Command: npx skills add https://github.com/mikaelcharbonneau/Fluid --skill brand-context-mikaelcharbonneau

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Brand work often starts from scattered notes and repeated explanations. This Skill collects essential brand information once and saves it to a structured file that every other brand skill reads before doing any work, eliminating repeated context-gathering. ## Core Features & Use Cases - Structured Brand Capture: Gathers brand basics, audience, positioning, personality, values, and goals through guided questions. - Persistent Context File: Writes everything to .agents/brand-context.md in a consistent Markdown template for reuse. - Foundation for Other Skills: Acts as the required first step before brand strategy, voice, messaging, and audience skills. - Use Case: A founder starting a new brand project runs this skill once, answers the guided questions, and all subsequent brand work automatically uses the saved context. ## Quick Start Ask the assistant to set up my brand context and save my brand details for a new project.

Frequently Asked Questions about brand-context

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a brand context file for my project?▼

Run the brand-context skill and answer its guided questions covering brand basics, audience, positioning, personality, values, and goals. It writes everything to .agents/brand-context.md in a structured Markdown template.

What information should a brand context document include?▼

A brand context document should include brand name and category, target audience and their problems, competitive positioning, personality and tone, core values and mission, plus business goals and key metrics.

Can I update an existing brand context file?▼

Yes. The skill checks whether .agents/brand-context.md already exists, reads it, and asks what you want to update rather than starting over. You can rerun it anytime to revise the saved context.

When should I set up brand context before other brand work?▼

Set it up at the very start of any brand project, before strategy, voice, messaging, or audience work. Every other brand skill reads this file first, so skipping it means downstream work lacks shared context.

Where is the brand context file stored?▼

The file is saved at .agents/brand-context.md (or .claude/brand-context.md) in your project directory. It uses a fixed Markdown structure so other brand skills can parse it reliably.

Related Skills

Explore More Marketing & Sales Skills→
matteotittamatteotitta
29

expert-pov

Extract contrarian beliefs and synthesize One Big Idea candidates from founder interviews.

Community
Advanced
aitytechaitytech
579

brand-building

Define brand foundations, positioning, architecture, voice, and governance guidelines.

Official
Advanced
Full-Stack-AssetsFull-Stack-Assets

brand-positioning

Analyze competitors and target audience to create a brand positioning statement.

Community
Advanced
dralgorhythmdralgorhythm
111

reaching-consensus

Facilitate group decision-making using Fist of Five and Gradients of Agreement.

Community
Intermediate