What problem does it solve? Brands often describe their audience only by demographics, which leads to vague positioning and diluted messaging. This Skill builds a deep, actionable picture of the ideal customer covering psychographics, behaviors, language, and decision triggers. ## Core Features & Use Cases - Audience Framework Generation: Produces a six-part framework covering audience overview, primary profile, personas, audience language, anti-audience, and strategic implications. - Detailed Personas: Creates 2-3 named personas with goals, frustrations, decision triggers, channels, and brand-fit rationale. - Context Reuse: Reads existing brand context from .agents/brand-context.md to avoid re-asking known information. - Use Case: A startup founder preparing a go-to-market plan uses this Skill to define their ICP, capture the exact words customers use to describe their problem, and identify who the brand is not for. ## Quick Start Define the target audience for my brand, including personas, psychographics, and an ideal customer profile.
