subscription-analytics

What problem does it solve?

This Skill transforms raw subscription data into actionable business intelligence, enabling data-driven decisions to optimize revenue, reduce churn, and improve customer retention.

Core Features & Use Cases

• Cohort Analysis: Understand user behavior and retention patterns across different signup groups.
• Churn Decomposition: Identify the root causes of customer churn (voluntary vs. involuntary, specific reasons).
• Conversion Funnel Optimization: Analyze trial-to-paid conversion rates and identify bottlenecks.
• Unit Economics: Calculate LTV, CAC, and LTV:CAC ratios to guide growth investments.
• Use Case: A monthly deep-dive into subscription metrics reveals that users who don't link a broker account within 7 days have a 50% higher churn rate. This insight prompts a targeted in-app onboarding flow to encourage immediate broker linking.

Quick Start

Run a comprehensive subscription analysis for the last quarter, focusing on cohort retention by signup month.