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tomtoto757
tomtoto757COMMUNITY
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sms-marketing

Implement TCPA-compliant SMS marketing campaigns with opt-in flows, segmentation, and Twilio integration.

3|1|Updated Mar 21, 2026
Search Tags:#tcpa compliance#twilio#segmentation#ecommerce#SMS marketing#opt-in#cart abandonment
One-click install
npx skills add https://github.com/tomtoto757/ecomm-ai-team --skill sms-marketing-tomtoto757
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: sms-marketing
Source: https://github.com/tomtoto757/ecomm-ai-team/tree/main/skills/marketing-growth/finsilabs/marketing-growth/sms-marketing
Command: npx skills add https://github.com/tomtoto757/ecomm-ai-team --skill sms-marketing-tomtoto757

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires twilio.

What problem does it solve? Launching SMS marketing without proper consent handling exposes ecommerce stores to TCPA fines up to $1,500 per message and carrier blocking, while poorly configured campaigns suffer from low engagement and high opt-out rates. ## Core Features & Use Cases - Platform Selection & Setup: Step-by-step configuration for Postscript (Shopify), SMSBump (WooCommerce), Klaviyo SMS (BigCommerce), and custom Twilio implementations for headless stores. - Compliance-First Implementation: TCPA and GDPR requirements including unchecked opt-in checkboxes, quiet hours enforcement, STOP/HELP keyword handling, and 10DLC registration guidance. - Segmentation & Measurement: High-ROI audience segments (cart abandoners, VIPs, lapsed customers) with benchmark metrics for opt-in rates, CTR, and revenue per subscriber. - Use Case: A Shopify merchant wants to add SMS alongside email marketing. Use this Skill to install Postscript, configure compliant checkout opt-in, build a cart abandonment flow, and segment campaigns by purchase history. ## Quick Start Set up a TCPA-compliant SMS marketing program for my Shopify store with opt-in at checkout and a cart abandonment text flow.

Frequently Asked Questions about sms-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I set up SMS marketing for my Shopify store?▼

Install Postscript from the Shopify App Store, configure an opt-in keyword, and add checkout and pop-up sign-up units. Then build automated flows for welcome series, cart abandonment, and browse abandonment under Postscript's Flows section.

What SMS platform should I use for ecommerce text marketing?▼

Use Postscript for Shopify, SMSBump (Yotpo SMS) for WooCommerce, and Klaviyo SMS if you already use Klaviyo for email. Choose Twilio only for headless stores needing full programmatic control over messaging logic.

What are the TCPA requirements for SMS marketing opt-in?▼

TCPA requires an unchecked opt-in checkbox with consent language displayed adjacent to it, honoring STOP requests, and no marketing texts before 8am or after 9pm in the recipient's local timezone. Violations carry fines up to $1,500 per message.

Why are my Twilio SMS messages being blocked by carriers?▼

US carriers block unregistered 10DLC traffic. Register your brand and campaign through the Campaign Registry via Twilio's console under Messaging, Regulatory Compliance, 10DLC before sending; registration takes one to two weeks.

Can I send shipping updates to customers who opted out of marketing SMS?▼

Yes, transactional messages like order confirmations and shipping updates use a separate consent type from marketing. Customers who opt out of marketing should still receive transactional texts unless they specifically opt out of those too.

How many marketing SMS messages should I send per week?▼

Send no more than two to three marketing SMS per week. SMS is the most intrusive channel, and higher frequency causes unsubscribes faster than any other channel; keep total unsubscribe rate under 5% per month.

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