seo

Add JSON-LD structured data inside a script tag with type application/ld+json in your page HTML. Use schema.org types like Product, Article, FAQPage, or BreadcrumbList, then validate the markup with Google Rich Results Test or the Schema.org validator.

Keep title tags between 50-60 characters with the primary keyword near the front and the brand name at the end. Write meta descriptions of 150-160 characters that include the target keyword naturally and a compelling call to action, unique for every page.

A robots.txt file should allow crawling of public content, disallow admin and private areas like /admin/ and /api/, and reference your XML sitemap URL. Never block static assets like CSS or JavaScript needed for page rendering.

No, the skill focuses on technical SEO and on-page optimization, which together represent roughly 25% of ranking factors. Backlinks, domain authority, and content quality are outside its scope, though it covers content structure through heading hierarchy guidance.

Common causes include a noindex meta robots tag, robots.txt rules blocking the page, missing canonical URLs, or the page absent from your XML sitemap. Check Google Search Console for crawl errors and verify indexability settings on important pages.