seo-aeo-best-practices

Optimize web content with EEAT, JSON-LD schemas, and technical SEO.

173|27|Updated Mar 11, 2025
One-click install
npx skills add https://github.com/sanity-io/agent-toolkit --skill seo-aeo-best-practices
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: seo-aeo-best-practices
Source: https://github.com/sanity-io/agent-toolkit/tree/main/skills/seo-aeo-best-practices
Command: npx skills add https://github.com/sanity-io/agent-toolkit --skill seo-aeo-best-practices

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill provides a practical framework to align traditional SEO and AI-powered answer optimization (AEO) by applying EEAT principles, structured data, and technical SEO practices to web content.

Core Features & Use Cases

  • EEAT-driven evaluation: Apply Experience, Expertise, Authoritativeness, and Trust signals to content and author bios.
  • Structured data patterns: Implement JSON-LD schemas for articles, FAQs, and organizations to improve AI understanding and search visibility.
  • Technical SEO guidance: Create metadata, sitemaps, robots.txt, canonical URLs, and freshness signals to improve discoverability and AI-assisted answers.
  • Use cases include optimizing product pages, blog posts, and knowledge base articles for both search engines and AI assistants.

Quick Start

Start by auditing a draft page, add EEAT signals, insert JSON-LD structured data, and validate with a schema checker.

Frequently Asked Questions about seo-aeo-best-practices

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
What is AEO and how does it differ from traditional SEO?▼

AI answer optimization (AEO) targets AI assistants, while traditional SEO targets search engine rankings. Aligning both requires applying EEAT signals, JSON-LD structured data, and consistent technical metadata to ensure content visibility and AI readiness.

How do I optimize blog posts for AI answer engines?▼

To optimize blog posts for AI answer engines, apply EEAT principles to author bios, insert JSON-LD article schemas, and maintain consistent metadata to satisfy both SEO and AEO requirements.

What's the best way to add JSON-LD structured data for SEO?▼

The best way to add JSON-LD structured data is to implement schemas for articles, FAQs, and organizations, then validate the markup with a schema checker to improve AI understanding and search visibility.

Does EEAT improve content visibility in AI search results?▼

EEAT signals improve content visibility by applying Experience, Expertise, Authoritativeness, and Trust to content and author bios, satisfying evaluation criteria for both search engines and AI answer systems.

How do I audit a draft page for SEO and AEO readiness?▼

To audit a draft page for SEO and AEO readiness, evaluate EEAT signals, add JSON-LD structured data patterns, and verify technical SEO elements including metadata, canonical URLs, and robots.txt.

What technical SEO metadata is required for knowledge base articles?▼

Required technical SEO metadata for knowledge base articles includes consistent metadata, sitemaps, robots.txt configurations, canonical URLs, and freshness signals to improve discoverability and AI-assisted answers.