search-ad-keyword-architect
OfficialBuild strategic paid search keywords.
Authorathina-ai
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill tackles the common pitfall of wasted ad spend due to poor keyword strategy by building a comprehensive, organized keyword architecture for paid search campaigns.
Core Features & Use Cases
- Deep Keyword Research: Mines keywords from competitor SEO, reviews, community discussions, and your own site content.
- Strategic Organization: Maps keywords to funnel stages (Problem-aware, Solution-aware, Product-aware, Most-aware) and classifies intent (Transactional, Commercial, Informational, Navigational).
- Competitive Analysis: Assesses keyword competition tiers and recommends match types and bidding strategies.
- Negative Keyword Planning: Generates campaign and ad group-level negative keyword lists.
- Use Case: Before launching a Google Ads campaign for a new SaaS product, use this Skill to generate a structured keyword list that targets high-intent users at different stages of their buying journey, ensuring efficient budget allocation.
Quick Start
Use the search ad keyword architect skill to build a keyword strategy for a new Google Ads campaign targeting 'AI writing tools'.
Dependency Matrix
Required Modules
seo-domain-analyzerreview-scraperreddit-scraperhacker-news-scrapersite-content-catalog
Components
scriptsreferences
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: search-ad-keyword-architect Download link: https://github.com/athina-ai/goose-skills/archive/main.zip#search-ad-keyword-architect Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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