What problem does it solve? It helps you design, launch, and optimize referral and affiliate programs so existing customers and partners bring in new customers, replacing guesswork with proven frameworks for incentives, tracking, and fraud prevention. ## Core Features & Use Cases - Program Design: Build the full referral loop (trigger moment, share mechanism, conversion flow, reward structure) with single-sided, double-sided, or tiered incentive models. - Affiliate Program Guidance: Define commission structures, cookie durations, recruitment outreach, and enablement materials for creators and partners. - Optimization & Measurement: Diagnose low participation, run A/B tests on incentives and placement, and track metrics like viral coefficient, referral CAC, and referred-customer LTV. - Use Case: A $49/month SaaS with 1,000 customers wants word-of-mouth growth. The Skill recommends a double-sided incentive (free month for both parties), in-product sharing prompts at aha moments, a launch checklist, and tools like Rewardful or Tolt. ## Quick Start Ask the assistant to design a referral program for your product, including your pricing, customer count, and whether you want customer referrals or affiliate partners.