What problem does it solve? It helps you turn existing customers and partners into a growth channel by designing referral and affiliate programs, choosing the right incentives, and diagnosing underperforming programs instead of guessing at rewards. ## Core Features & Use Cases - Program Design: Builds the full referral loop (trigger moment, share mechanism, conversion flow, reward structure) with single-sided, double-sided, and tiered incentive options. - Referral vs. Affiliate Guidance: Distinguishes customer referral programs from affiliate programs and provides commission structures, cookie durations, recruitment outreach, and fraud prevention for affiliates. - Virality Diagnostic: Places your product on the Viral Potential Spectrum and recommends product-embedded viral mechanisms (Powered By badges, exposure loops, embeds, watermarks) before paid rewards. - Use Case: A $49/month SaaS with 1,000 customers wants word-of-mouth growth; the skill recommends a double-sided free-month incentive, in-product one-click sharing at the aha moment, a launch checklist, and tools like Rewardful or Tolt. ## Quick Start Ask the assistant to design a referral program for your product, including your pricing, customer count, and whether you want customer referrals or affiliate partners.