What problem does it solve? Rising customer acquisition costs and untracked word-of-mouth leave ecommerce brands without a structured way to reward referrals, prevent referral fraud, or measure whether their program actually produces viral growth. ## Core Features & Use Cases - Platform Setup Guidance: Step-by-step configuration for ReferralCandy, Smile.io, AffiliateWP, Friendbuy, and Rewardful across Shopify, WooCommerce, BigCommerce, and headless stacks. - Dual-Sided Reward Design: Defines referrer and referee reward structures, minimum order thresholds, and 7–14 day reward delays to survive refund windows. - Fraud Detection & Analytics: Implements five fraud signals (same-IP, instant-account, suspicious conversion rate, shared device, rate limit) plus K-factor calculation with interpretation thresholds. - Use Case: A DTC brand with rising paid-social CAC uses this Skill to launch a referral program where customers get unique shareable links, referees receive 15% off, referrers earn store credit after the refund window, and the growth team tracks a K-factor dashboard. ## Quick Start Ask the AI to build a dual-sided referral program for your Shopify store with unique tracking links, fraud detection, and K-factor reporting.
