programmatic-seo

Designs SEO page templates and data-driven strategies for generating pages at scale.

1|Updated Aug 17, 2026
One-click install
npx skills add https://github.com/Marshal-Nguyen/Skill_Claude_Agent --skill programmatic-seo-marshal-nguyen
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: programmatic-seo
Source: https://github.com/Marshal-Nguyen/Skill_Claude_Agent/tree/main/claude/skills/programmatic-seo
Command: npx skills add https://github.com/Marshal-Nguyen/Skill_Claude_Agent --skill programmatic-seo-marshal-nguyen

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Building hundreds of SEO landing pages by hand is slow and often produces thin, duplicate content that Google refuses to index. This Skill provides a structured framework for planning, templating, and launching programmatic SEO pages that rank without triggering penalties. ## Core Features & Use Cases - 12 Proven Playbooks: Covers Templates, Curation, Conversions, Comparisons, Examples, Locations, Personas, Integrations, Glossary, Translations, Directory, and Profiles patterns with URL structures and value requirements for each. - Implementation Framework: Guides keyword pattern research, data sourcing, template design, internal linking architecture, and indexation strategy. - Quality & Penalty Guardrails: Pre-launch checklists and post-launch monitoring guidance to avoid thin content, doorway pages, and indexation failures. - Use Case: A CRM company wants pages like "CRM for Real Estate" and "CRM for Healthcare." The Skill identifies this as the Personas playbook and produces a template, data requirements, URL structure (/for/[industry]/), and internal linking plan. ## Quick Start Ask the assistant to design a programmatic SEO strategy for your product, for example by describing your target keyword pattern such as "[product] for [industry]" pages.

Frequently Asked Questions about programmatic-seo

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create programmatic SEO pages at scale?▼

Start by identifying a repeatable keyword pattern with variables, validate aggregate search demand, then design a template populated by unique data per page. Use subfolder URLs, hub-and-spoke internal linking, and XML sitemaps so every page is crawlable and provides genuine value.

What are the main programmatic SEO playbook patterns?▼

The 12 playbooks are Templates, Curation, Conversions, Comparisons, Examples, Locations, Personas, Integrations, Glossary, Translations, Directory, and Profiles. Choose based on your assets: proprietary data suits directories, integrations suit integration pages, and multi-segment audiences suit persona pages.

Why is Google not indexing my programmatic pages?▼

Low indexation usually stems from thin content where pages only swap variables without unique value, weak internal linking leaving orphan pages, or missing sitemap entries. Improve per-page uniqueness, strengthen hub-and-spoke links, and submit sitemaps through Search Console.

Should programmatic pages use subdomains or subfolders?▼

Use subfolders, not subdomains. Subfolders like yoursite.com/templates/resume/ consolidate domain authority, while subdomains split ranking signals across separate hosts and weaken the whole site's SEO performance.

How do I avoid thin content penalties with templated pages?▼

Ensure every page delivers unique value beyond swapped variables, using proprietary or product-derived data, conditional content sections, and original insights per page. Prioritize quality over quantity and noindex variations that cannot be made genuinely useful.

When should I use a technical SEO audit instead of programmatic SEO planning?▼

Use a technical SEO audit when diagnosing crawl errors, 404s, or indexation problems on existing pages. Programmatic SEO planning covers strategy, template design, and content architecture for building new scaled page sets, not technical troubleshooting.