product-marketing

Creates and maintains a versioned product marketing context document for downstream marketing skills.

Updated Feb 21, 2026
One-click install
npx skills add https://github.com/Nurdiansyah0/nurdiansyahlabs-react --skill product-marketing-nurdiansyah0
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: product-marketing
Source: https://github.com/Nurdiansyah0/nurdiansyahlabs-react/tree/main/.agents/skills/product-marketing
Command: npx skills add https://github.com/Nurdiansyah0/nurdiansyahlabs-react --skill product-marketing-nurdiansyah0

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Marketing tasks like copywriting, SEO, and CRO all need the same foundational product, audience, and positioning context, and repeating it every time wastes effort and produces inconsistent messaging. This Skill captures that context once in a shared document that other marketing skills read automatically. ## Core Features & Use Cases - Auto-draft from codebase: Scans your README, landing pages, and marketing copy to draft a V1 context document you review and correct. - Guided section-by-section setup: Walks through 12 sections conversationally, from target audience and personas to objections, switching dynamics, and brand voice. - Versioned updates with changelog: Every substantive edit bumps the document version and prepends a dated changelog entry so you can track how positioning evolves. - Use Case: After repositioning from an "email tool" to a "deliverability platform," run the skill to update only the affected sections, bump the version, and log the change so all downstream marketing skills generate against the new positioning. ## Quick Start Ask the assistant to set up your product marketing context document, and choose whether to auto-draft it from your codebase or build it section by section.

Frequently Asked Questions about product-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a product marketing context document?▼

Run the skill and choose between auto-drafting from your codebase (README, landing pages, marketing copy) or building from scratch section by section. The result is saved to .agents/product-marketing.md for other marketing skills to reference.

What sections does a product marketing context document include?▼

It covers 12 sections: product overview, target audience, personas, problems and pain points, competitive landscape, differentiation, objections, switching dynamics, customer language, brand voice, proof points, and goals. Non-applicable sections like B2B personas can be skipped.

How do I update positioning without rewriting the whole document?▼

The skill reads the existing document, updates only the affected sections, bumps the document version, and prepends a dated changelog entry describing what changed and why. Prior changelog entries and unchanged sections are preserved.

Do other marketing skills use this context document?▼

Yes. Skills like copywriting, CRO, and SEO audit check for .agents/product-marketing.md first and generate output against its product, audience, and positioning context, so you avoid repeating foundational information.

Can I use this for an early-stage product with little marketing material?▼

Yes. The skill adapts questions for early-stage products and accepts sparse answers for sections like proof points or competitive landscape. Sections can be filled in later as the business matures.