product-marketing-context

Generate and update a product marketing context document in Markdown.

15|1|Updated Feb 25, 2026
One-click install
npx skills add https://github.com/whyujjwal/claude-marketing --skill product-marketing-context-whyujjwal
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: product-marketing-context
Source: https://github.com/whyujjwal/claude-marketing/tree/main/skills/product-marketing-context
Command: npx skills add https://github.com/whyujjwal/claude-marketing --skill product-marketing-context-whyujjwal

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps you create and maintain a foundational product marketing context document, ensuring consistency and saving you from repeating information across various marketing tasks.

Core Features & Use Cases

  • Context Creation: Drafts a comprehensive product marketing context document from scratch or by analyzing your codebase.
  • Context Updates: Allows for targeted updates to specific sections of an existing context document.
  • Use Case: Before launching a new marketing campaign, run this skill to ensure your product's positioning, target audience, and key differentiators are clearly defined and up-to-date in .claude/product-marketing-context.md.

Quick Start

Use the product-marketing-context skill to create or update your product marketing context document.

Frequently Asked Questions about product-marketing-context

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a product marketing context document from scratch?▼

You can create a product marketing context document by auto-drafting it from your codebase analysis or through conversational, section-by-section data gathering. The Skill stores the output at `.claude/product-marketing-context.md` to capture overview, audience, and positioning details.

What is a product marketing context document used for?▼

A product marketing context document ensures messaging consistency across marketing tasks by capturing product overview, target audience, competitive landscape, differentiation, customer language, and brand voice in a single stored file.

Can I update specific sections of an existing marketing positioning document?▼

Yes, you can make targeted updates to specific sections of an existing context document. The Skill supports modifying individual parts like competitive landscape or brand voice without rewriting the entire `.claude/product-marketing-context.md` file.

How do I define product positioning and differentiation from my codebase?▼

You can define product positioning by running the Skill to auto-draft a context document from your codebase. It analyzes your code to extract essential marketing information including overview, target audience, differentiation, and brand voice.

Does generating a marketing strategy document require any external dependencies?▼

Generating a marketing strategy document with this Skill requires no external dependencies. It operates independently to capture your product's core message and stores the result locally at `.claude/product-marketing-context.md`.

When should I update my product marketing context file?▼

You should update your product marketing context file before launching a new marketing campaign. This ensures your product's positioning, target audience, and key differentiators are clearly defined and up-to-date for consistent messaging.