What problem does it solve? Setting or changing prices without a structured method leads to guesswork: wrong pricing models, undifferentiated tiers, and untested assumptions about what customers will pay. This Skill provides a repeatable method for designing a pricing strategy grounded in value delivered, competitive position, and willingness to pay. ## Core Features & Use Cases - Model Selection: Recommends the best-fit pricing model (flat-rate, per-seat, usage-based, tiered, freemium, value-based, or day-rate/contracted) with reasoning, including contract and procurement-driven contexts. - Tier and Structure Design: Produces two to four differentiated tiers, a value metric to charge on, anchor pricing, and annual discount options. - Sensitivity and Experiments: Applies Van Westendorp analysis where survey data exists, and plans willingness-to-pay experiments such as founder-led sales conversations and price-point conversion analysis. - Use Case: A founder preparing to launch a B2B service uses the Skill to evaluate day-rate versus value-based pricing against procurement constraints, then receives a tier table with key assumptions and validation tests. ## Quick Start Use the pricing-strategy skill to design a pricing model and tier structure for my consulting service based on competitor rates and customer willingness to pay.
