prd-v09-gtm-strategy
CommunityPrecise GTM plans that drive launch success.
Marketing & Sales#messaging#go-to-market#gtm#product-marketing#channel-strategy#launch-planning#strategy-framework
Authormattgierhart
Version1.0.0
Installs0
System Documentation
What problem does it solve?
PRD-driven teams often struggle to turn a product strategy into a repeatable go-to-market plan that aligns messaging, channels, and rollout timings across multiple teams. This skill provides structured templates, playbooks, and reference artifacts to accelerate cross-functional GTM execution.
Core Features & Use Cases
- Messaging and channel frameworks (Problems-Solution-Proof, BAB, FAB, AIDA) for audience-specific value delivery.
- Channel selection and launch strategy guidance (channel-selection.md, launch-strategies.md) to map segments to optimal channels.
- Pre-built GTM artifacts and templates (assets/gtm-template.md) plus reference materials to jump-start campaigns.
- Real-world use cases across product types (Clone, Unbundle, Wrapper, Innovation) to illustrate applicable GTM patterns.
Quick Start
Draft a starter GTM plan for a new product launch by mapping audiences, channels, and a phased rollout.
Dependency Matrix
Required Modules
None requiredComponents
referencesassets
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: prd-v09-gtm-strategy Download link: https://github.com/mattgierhart/PRD-driven-context-engineering/archive/main.zip#prd-v09-gtm-strategy Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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