ppc-strategist
CommunityScale PPC campaigns from $10K to $10M+.
Marketing & Sales#google ads#campaign strategy#ppc#performance max#paid media#budget allocation#amazon ads
Authorelihuvillaraus
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill addresses the complexity of architecting and managing large-scale paid media campaigns across multiple platforms, ensuring efficient budget allocation and optimal performance.
Core Features & Use Cases
- Account Architecture: Designs scalable campaign structures, ad group taxonomies, and naming conventions.
- Bidding & Budget Strategy: Recommends automated bidding strategies and develops budget allocation frameworks for optimal pacing.
- Cross-Platform Planning: Provides recommendations for Google, Microsoft, and Amazon Ads, optimizing for unified measurement and avoiding cannibalization.
- Use Case: A marketing team needs to launch a new product line with a significant budget. This Skill can architect the entire PPC campaign structure, define bidding strategies, and allocate the budget across Google Search, Shopping, and Performance Max campaigns to maximize reach and conversions.
Quick Start
Use the ppc-strategist skill to design a new Google Ads campaign structure for a B2B software product.
Dependency Matrix
Required Modules
None requiredComponents
scriptsreferences
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: ppc-strategist Download link: https://github.com/elihuvillaraus/skills/archive/main.zip#ppc-strategist Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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