What problem does it solve? Developing positioning for an offering often stalls at a blank page: teams struggle to map what competitors already claim and to find unclaimed ground their product can credibly own. This Skill structures that first pass so positioning work starts from evidence rather than adjectives. ## Core Features & Use Cases - Competitive Landscape Mapping: Profiles the top five competitors or incumbents with their positioning angle, target, differentiators, and the gaps they leave open. - Positioning Brainstorm: Produces five differentiated positioning ideas for a chosen segment, each leaning on capabilities competitors downplay. - Structured Output per Idea: Delivers a one-sentence positioning statement, rationale, supporting messages, and the specific advantage or proof behind each claim. - Use Case: A founder preparing to launch a new service asks for positioning ideas against established players, and receives five candidate statements with the reasoning and evidence needed to test them with customers. ## Quick Start Generate positioning ideas for my offering, analysing the top five competitors and proposing five differentiated positioning statements with rationale and supporting messages.
