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persuasion-principles

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Ethically influence with Cialdini's principles.

Marketing & Sales#marketing#sales#copywriting#persuasion#influence#cialdini
Authorguia-matthieu
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps you understand and ethically apply Robert Cialdini's powerful principles of persuasion to improve marketing effectiveness, sales copy, and offer design.

Core Features & Use Cases

  • Principle Application: Systematically apply Cialdini's 6+1 principles to marketing materials.
  • Audit & Gap Analysis: Identify missing influence triggers in existing content.
  • Offer Design: Structure compelling offers that ethically persuade.
  • Use Case: You're designing a new landing page and want to ensure it uses proven psychological triggers to encourage sign-ups. This Skill will help you integrate reciprocity, social proof, scarcity, and other principles into your page copy and structure.

Quick Start

Apply Cialdini's 6 principles to the product description for a new SaaS tool, aiming to increase trial sign-ups.

Dependency Matrix

Required Modules

None required

Components

scriptsreferences

💻 Claude Code Installation

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Please help me install this Skill:
Name: persuasion-principles
Download link: https://github.com/guia-matthieu/clawfu-skills/archive/main.zip#persuasion-principles

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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