What problem does it solve? Free users often never convert to paid plans because in-app paywalls and upgrade prompts are poorly timed, generic, or pushy. This Skill provides structured guidance for designing upgrade screens, feature gates, usage-limit prompts, and trial expiration flows that convert without damaging user trust. ## Core Features & Use Cases - Paywall Design Frameworks: Provides component-level guidance (headline, value demonstration, plan comparison, social proof, CTA, escape hatch) for feature locks, usage limits, and trial expiration screens. - Trigger Timing & Frequency Rules: Defines when to show upgrade prompts (after value moments, at genuine limits) and how to cap frequency to avoid annoying users. - A/B Testing Playbook: Ships a references/experiments.md catalog of experiments covering triggers, pricing presentation, copy, trials, personalization, and dismiss behavior. - Use Case: When a free user hits the 3-project limit in your project management tool, use this Skill to design the upgrade screen with benefit-focused copy, a free-vs-pro comparison, and a respectful escape hatch. ## Quick Start Ask the assistant to design an upgrade paywall for your product's usage limit or feature gate, describing your free tier, paid features, and current conversion rate.