What problem does it solve? Amazon Ads decisions are often made on raw ACoS numbers without accounting for product margin, inventory constraints, or attribution lag, leading to unprofitable spend and premature campaign changes. ## Core Features & Use Cases - Margin-Aware Planning: Records ASIN, marketplace, currency, contribution margin, price, and inventory constraints before setting a target ACoS. - Structured Campaign Design: Proposes the narrowest learning plan covering campaign intent, automatic discovery versus manual targeting, budgets, negative keywords, and review windows. - Reviewable Operator Briefs: Reports spend, attributed sales, ACoS, ROAS, conversion rate, and search-term quality with attribution source and reporting lag stated, marking changes ready_for_review until confirmed. - Use Case: Paste an Amazon Ads performance export for a product line and receive a structured brief evaluating search-term quality, recommending targeted negatives, and flagging inventory risk before any budget change. ## Quick Start Use $paid-ads-amazon to review this Amazon Ads export for ASIN B0XXXXXXX with a 30% target ACoS and propose a campaign plan.
