media-pitch

What problem does it solve?

This Skill identifies valuable earned media opportunities from social media traction and trending topics, automating the process of drafting personalized pitches to journalists.

Core Features & Use Cases

• Opportunity Identification: Detects viral content, trending topic alignment, campaign successes, and industry moments.
• Journalist Matching: Maintains and queries a database of journalists based on their beats and recent coverage.
• Personalized Pitching: Drafts tailored pitch subject lines and bodies, including suggested angles and hooks.
• PR Workflow Integration: Bridges social media efforts with public relations by suggesting social amplification and follow-up plans.
• Use Case: When a brand's post unexpectedly goes viral, this Skill can identify relevant journalists covering similar topics, draft a pitch highlighting the social proof, and suggest a follow-up strategy, all for human review before sending.

Quick Start

Use the media-pitch skill to identify and draft pitches for any viral content detected.