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marketing-seo-structured-data

Audit, generate, and validate schema.org JSON-LD structured data for Google rich results.

Updated Jan 28, 2026
Search Tags:#structured data#google search#seo#schema.org#json-ld#rich results#markup validation
One-click install
npx skills add https://github.com/scanady/nexus-skills --skill marketing-seo-structured-data-scanady
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: marketing-seo-structured-data
Source: https://github.com/scanady/nexus-skills/tree/main/skills/marketing-seo-structured-data
Command: npx skills add https://github.com/scanady/nexus-skills --skill marketing-seo-structured-data-scanady

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Pages without correct structured data are ineligible for Google rich results like star ratings, breadcrumbs, prices, and event details, and teams often cannot tell whether their existing markup is valid, complete, or targeting deprecated features. ## Core Features & Use Cases - Audit: Analyze a URL or page HTML to report current search appearance signals (title links, meta descriptions, favicon, sitename, breadcrumbs), eligible-but-missing rich results, and issues in existing markup with a prioritized roadmap. - Generate: Produce ready-to-paste JSON-LD for Google-supported types including Article, Product, Review, Organization, LocalBusiness, ProfilePage/Person, Event, JobPosting, Recipe, Video, Breadcrumb, FAQ, Course, and Dataset, with labeled placeholders for missing values. - Validate: Check existing markup against required and recommended properties, flag errors and warnings, and diagnose why valid markup is not displaying as a rich result. - Use Case: Given a product page URL, audit its markup, find the missing Offer and AggregateRating properties, generate corrected JSON-LD, and get Rich Results Test and Search Console monitoring steps. ## Quick Start Ask the agent to audit the structured data on your page URL and generate the missing JSON-LD markup for its primary entity.

Frequently Asked Questions about marketing-seo-structured-data

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I add structured data to get rich results in Google?▼

Add JSON-LD markup in a script tag describing the page's primary entity, such as Product, Article, or Event, with all required properties from the Google Search Central doc for that type. Valid markup makes the page eligible for rich results, though Google decides whether to display them.

How do I validate schema markup before deploying it?▼

Use the Rich Results Test to check eligibility for a specific Google rich result and the Schema Markup Validator for generic schema.org syntax. After deploying, confirm rendering with URL Inspection and monitor the rich result status reports in Search Console.

Why is my valid structured data not showing as a rich result?▼

Eligibility does not guarantee display. Check that the feature is not deprecated or gated, the page is indexed, the markup is crawlable and rendered, content quality is sufficient, and no manual action exists in Search Console. Recrawling can also take days to weeks.

Does FAQ schema still produce rich results?▼

FAQ rich results are gated to authoritative government and health sites since 2023. For other sites the FAQPage markup remains valid schema but will not produce a rich result, and HowTo rich results were removed entirely.

Should I use JSON-LD, Microdata, or RDFa for schema markup?▼

Google supports all three formats equally but recommends JSON-LD because it is easiest to maintain and least error-prone. JSON-LD is placed in a script tag in the head or body rather than inline HTML attributes.

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