skills.rest
NicolaeRotaru
NicolaeRotaruCOMMUNITY
Explore all skills by this author →
GitHub

marketing-plan

Generates a 13-section AARRR marketing plan as a Notion-ready markdown document.

Updated Jun 21, 2026
Search Tags:#go-to-market#roadmap#growth strategy#marketing plan#aarrr#budget planning#fractional cmo
One-click install
npx skills add https://github.com/NicolaeRotaru/ad-mycity --skill marketing-plan-nicolaerotaru
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: marketing-plan
Source: https://github.com/NicolaeRotaru/ad-mycity/tree/main/.cursor/skills/marketing-plan
Command: npx skills add https://github.com/NicolaeRotaru/ad-mycity --skill marketing-plan-nicolaerotaru

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Founders and fractional CMOs need a comprehensive, executable 12-month marketing plan that reflects their actual budget, team, and stage instead of generic templates. This Skill produces a structured, investor-ready marketing plan without starting from a blank page. ## Core Features & Use Cases - 13-Section AARRR Plan: Generates an exhaustive plan covering Acquisition, Activation, Retention, Referral, and Revenue, plus a 90-day roadmap, 12-month outlook, ops stack, and a 139-idea tactical bank. - Resumable Three-Phase Workflow: Runs INIT (research and intake), REVIEW (interactive section-by-section approval), and FINALIZE (compile and verify), with progress saved so interrupted sessions resume where they left off. - Current-State Audit: Scores the client against an embedded 17-section rubric and maps budget tiers to funding-stage capability unlocks. - Use Case: A fractional CMO starting a new engagement runs the plan workflow, walks the founder through each section in chat, and delivers a final markdown document ready to paste into Notion or share with investors. ## Quick Start Ask the assistant to create a 12-month marketing plan for your company or client name, and answer the intake questions about budget, team, and channels.

Frequently Asked Questions about marketing-plan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a 12-month marketing plan for a startup?▼

Invoke the plan workflow with your company name, then complete the intake covering funding state, team, budget, channels, and tooling. The skill drafts 13 AARRR-structured sections you review interactively before compiling a final markdown document.

What is an AARRR marketing plan?▼

AARRR structures a plan by funnel stage: Acquisition, Activation, Retention, Referral, and Revenue. Every recommendation is tagged to a stage so the plan can be executed in priority order rather than as an unordered list of tactics.

Can I resume an interrupted marketing plan session?▼

Yes. Progress is saved to a progress file after each approved section. Re-invoking the skill with the same client name reads the state file and picks up at the next unfinished section without losing prior work.

When should I not use a full marketing plan workflow?▼

Skip it when you need tactical execution for a single channel such as emails, ads, or SEO, or when you only want brainstormed ideas without commitment. Use the channel-specific or idea-generation skills for those cases.

How does the plan set a marketing budget?▼

It anchors budget to funding-stage tiers, then refines the number using either a revenue-based method (5-40% of ARR) or a goal-based formula that reverse-engineers spend from the revenue target, CAC, and retention rate, plus a 10-20% experimental layer.

Related Skills

Explore More Marketing & Sales Skills→
Veloxia-agencyVeloxia-agency

marketing-context

Create structured marketing context documents from repository materials.

Community
Advanced
nexscope-ainexscope-ai
632

ecommerce-marketing-strategy-builder

Develops omnichannel e-commerce marketing strategies with a 90-day action plan and channel breakdowns.

Official
Advanced
oathgamesoathgames

merlin-analytics

Calculate marketing campaign metrics like MER, LTV:CAC, and payback period.

Official
Intermediate
Bamboo-ReportsBamboo-Reports
1

Marketing Plan

Generate a 12-month marketing strategy structured by AARRR metrics.

Official
Advanced