marketing-loops

Pick a loop from the catalog matching your goal, tune its cadence to how fast the underlying signal changes, define its trigger and stop condition, then schedule it via cron or an agent-native scheduler. Start with one loop and prove it earns its keep before adding more.

Match cadence to signal speed: rankings and backlinks weekly, ad creative fatigue every 2-3 days, churn signals daily, and content decay monthly. Over-frequent loops generate noise and train you to ignore the output.

By default no. Actions that spend money, send messages, or publish content are gated behind human approval unless you explicitly authorize them with hard spend caps and an allowlist. Drafting and staging always run autonomously.

Skip loops for strategy, positioning, and creative direction, which require human judgment each time. Also avoid loops on sparse signals that lack statistical significance, and delete any loop whose output nobody acts on.

Each loop persists state between runs: a cursor watermark, dedupe keys for handled items, per-entity cooldown windows, and in-flight guards. State lives in a file per loop so restarts never cause double-acting or re-contacting the same people.