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marketing-digital

Official

Boost client acquisition for consultants.

Marketing & Sales#marketing#lead generation#email marketing#seo#consulting#sales funnel
AuthorUmbral-Bot
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps independent consultants, like David Moreira, develop and implement effective digital marketing strategies to attract and convert clients in the AEC/BIM/IA sector.

Core Features & Use Cases

  • SEO On-Page Guidance: Provides actionable steps for optimizing website content to rank higher in search results for relevant keywords.
  • Email Marketing Strategy: Outlines best practices for building an email list, crafting effective welcome sequences, and writing compelling subject lines and CTAs.
  • Sales Funnel Optimization: Details how to map content and outreach to each stage of the sales funnel, from awareness to conversion.
  • Metric Tracking: Defines key marketing metrics (CTR, CAC, LTV, ROI) and suggests free tools for monitoring performance.
  • Use Case: A BIM consultant wants to attract more clients. This Skill provides a step-by-step plan for improving their website's SEO, setting up an email newsletter, and defining the content needed for each stage of their sales funnel.

Quick Start

Use the marketing-digital skill to create a basic SEO on-page checklist for a consultant's website.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: marketing-digital
Download link: https://github.com/Umbral-Bot/umbral-agent-stack/archive/main.zip#marketing-digital

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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