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market-research

Official

Market & competitive analysis

Product & Management#go-to-market#market research#pricing strategy#ICP#competitive analysis#TAM SAM SOM
AuthorCure-Consulting-Group
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill streamlines the process of conducting thorough market research, enabling faster and more informed business decisions by providing structured analysis of market size, competition, and customer profiles.

Core Features & Use Cases

  • Market Sizing: Calculate TAM, SAM, and SOM with clear methodologies and sources.
  • Competitive Analysis: Map out direct, indirect, and adjacent competitors, including their strengths, weaknesses, and pricing.
  • ICP Definition: Define the Ideal Customer Profile with detailed attributes and willingness to pay.
  • Pricing Strategy: Analyze market price points and recommend optimal pricing models.
  • Use Case: A startup founder needs to quickly assess the viability of a new SaaS product idea by understanding the total addressable market, identifying key competitors, and defining their target customer segment.

Quick Start

Use the market-research skill to conduct a TAM/SAM/SOM analysis for a new AI-powered project management tool.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

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Please help me install this Skill:
Name: market-research
Download link: https://github.com/Cure-Consulting-Group/ProductEngineeringSkills/archive/main.zip#market-research

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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