launch-video

Use the 4-episode launch framework: Episode 1 introduces the problem and first secret, Episode 2 builds trust, Episode 3 drives transformation, and Episode 4 presents the offer. Each episode follows timed parts with CTAs at the end.

The standard structure is four 70-minute episodes with 8 parts each, progressing from problem awareness through trust building and transformation to the final offer and closing. A condensed 3-episode version is also available.

Yes, a 3-episode condensed version compresses the full 4-episode framework into fewer videos. Each part of the original structure is shortened while preserving the persuasion arc and CTA placement.

The offer is introduced in Episode 4, after the first three episodes establish the problem, build trust, and drive commitment. Episode 4 also handles objections, guarantees, bonuses, and the final closing CTA.

The framework provides structure and timing but requires you to supply product details, audience research, and authentic stories. It does not generate the underlying marketing strategy or validate market fit.