What problem does it solve? Instagram Reels follow different distribution rules than TikTok or Shorts: sends per reach drive cold audience growth, originality is enforced with silent reach caps, and captions now act as the SEO surface instead of hashtags. This Skill encodes those Reels-specific rules so creators stop guessing why a Reel flopped or how to structure one for non-follower reach. ## Core Features & Use Cases - Reels Scripting & Hooks: Write 15-30 second Reels with a three-second hook, sound-off on-screen text, and a named-persona send-prompt CTA using the fill-in script template and hook checklist. - Flop Diagnosis: Walk an ordered diagnostic (originality, hook, body, topic legibility, send signal, audio, caption) mapped to Reels Insights metrics like skip rate, share rate, and followers from this post. - Trial Reels Strategy: Decide whether to test a Reel on non-followers before publishing, read the 24-72 hour results, and choose between sharing, auto-share, or recutting. - Use Case: A creator's skincare Reel got 18K views but only 12 follows. The Skill identifies topic legibility as the failure, then rewrites the first three seconds and the caption keyword phrase. ## Quick Start Ask the assistant to write a 20-second Instagram Reel script about your topic with a hook, on-screen text, and a send-prompt CTA.