Skills
.Work. You
Rest

gtm-advisor

Community

Guide GTM strategy with confidence.

Marketing & Sales#pricing#positioning#go-to-market#gtm#jtbd#customer-research
Authorqingxuantang
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps teams rapidly articulate go-to-market strategies by synthesizing champion personas, positioning, JTBD insights, and willingness-to-pay signals to align product, marketing, and sales.

Core Features & Use Cases

  • Champion Persona: Define internal advocates who can drive adoption and funding.
  • Five Component Positioning: Build a clear, differentiated market frame around your product.
  • JTBD Interviews: Uncover real customer jobs and triggers to inform messaging.
  • Four Forces Analysis: Diagnose Push, Pull, Anxiety, and Habit to plan change management.
  • Willingness to Pay: Guide pricing and packaging decisions with proven research prompts.

Quick Start

Draft a Champion Persona and a Five Component Positioning analysis for a new product launch.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: gtm-advisor
Download link: https://github.com/qingxuantang/Lennys-to-sop-and-skills/archive/main.zip#gtm-advisor

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
View Source Repository

Agent Skills Search Helper

Install a tiny helper to your Agent, search and equip skill from 223,000+ vetted skills library on demand.