What problem does it solve? Creating Google Ads assets like sitelinks, callouts, structured snippets, and Performance Max creative often leads to unsupported claims, unvalidated destinations, or unsafe account mutations. This Skill turns approved business evidence into a reviewable asset manifest and only publishes through connected tools after explicit approval. ## Core Features & Use Cases - Evidence-Based Asset Manifests: Builds sitelinks, callouts, structured snippets, image assets, and PMax briefs from search terms, converting ads, and approved offers, marking unsupported claims as needing substantiation. - Safe Mutation Workflow: Validates copy and destinations against live tool metadata, requires user approval before any write, records changeIds, and reads back created entities. - PMax Production Briefs: Produces cross-placement concept cards with visual hooks, proof sources, CTAs, and explicit lists of missing inputs like logos or rights. - Use Case: A retailer asks for PMax assets but has no approved logo and an unverified lowest-price claim. The Skill delivers a concept-card brief, flags the claim as needing substantiation, and lists the missing logo as a blocker instead of publishing anything. ## Quick Start Ask the agent to build a Google Ads asset brief for a specific campaign or asset group using your approved business context.
