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engagement-rate-calculator-benchmarker

Official

Benchmark creator engagement rates.

Marketing & Sales#benchmarking#content performance#social media metrics#engagement rate#creator marketing#influencer analytics
Authorarchive-dot-com
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill automates the calculation and benchmarking of creator engagement rates, providing data-driven insights to evaluate creator partnerships and content performance.

Core Features & Use Cases

  • Calculate Engagement Rates: Computes engagement rates by followers, reach, and views across platforms like Instagram, TikTok, and YouTube.
  • Benchmark Against Tiers & Niches: Compares calculated rates against industry averages for specific creator tiers and content niches.
  • Identify Red Flags: Detects suspicious engagement patterns that may indicate fake followers or engagement pods.
  • Use Case: A brand manager needs to assess if a potential influencer's engagement rate is strong for their follower count and niche. This Skill provides a precise calculation, a benchmark comparison, and an assessment of engagement quality.

Quick Start

Use the engagement-rate-calculator-benchmarker skill to analyze the engagement rate for a TikTok creator with 50,000 followers, providing metrics for their last 5 videos.

Dependency Matrix

Required Modules

None required

Components

scriptsreferences

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: engagement-rate-calculator-benchmarker
Download link: https://github.com/archive-dot-com/creator-marketing-skills/archive/main.zip#engagement-rate-calculator-benchmarker

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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