emails

Designs multi-email automated sequences with timing, subject lines, and copy structure.

1|Updated Oct 10, 2025
One-click install
npx skills add https://github.com/Rocktown-Labs/rivercitymd --skill emails-rocktown-labs
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: emails
Source: https://github.com/Rocktown-Labs/rivercitymd/tree/main/.agents/skills/emails
Command: npx skills add https://github.com/Rocktown-Labs/rivercitymd --skill emails-rocktown-labs

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve? Planning an effective email sequence requires deciding how many emails to send, when to send them, what each one should say, and how to move subscribers toward a conversion goal. This Skill provides a structured framework for designing welcome, nurture, onboarding, re-engagement, and lifecycle email programs without starting from a blank page. ## Core Features & Use Cases - Sequence Strategy: Defines length, timing, delays, and exit conditions for welcome, lead nurture, onboarding, and re-engagement sequences. - Email Copy Framework: Applies a hook-context-value-CTA structure with subject line patterns, preview text guidance, and formatting rules. - Lifecycle Email Reference: Covers onboarding, retention, billing, usage, win-back, and campaign email types with triggers and audit checklists. - Use Case: A SaaS team needs a 14-day trial onboarding sequence. The Skill produces a 5-7 email plan with per-email subject lines, send timing, body copy, and CTAs aligned to the product's activation milestone. ## Quick Start Ask the assistant to create a welcome email sequence for new trial signups, describing your product, trial length, and the key action you want users to complete.

Frequently Asked Questions about emails

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a welcome email sequence for new signups?▼

A welcome sequence typically runs 5-7 emails over 12-14 days. Start with an immediate welcome delivering promised value, then a quick win, your story, social proof, objection handling, a feature highlight, and a final conversion email with one clear CTA.

How many emails should a lead nurture sequence have?▼

A lead nurture sequence usually contains 6-8 emails sent over 2-3 weeks. It moves from delivering the lead magnet through problem education, solution frameworks, and case studies before making a direct offer near the end.

What is the best timing between emails in a drip campaign?▼

Send the first email immediately after the trigger, then space early sequence emails 1-2 days apart and nurture emails 2-4 days apart. Behavior-triggered sends based on user actions outperform fixed time delays when data is available.

How do I fix declining email open rates?▼

Declining open rates stem from sender reputation, list hygiene, subject line quality, or sending frequency. Run a re-engagement sequence for inactive subscribers, remove non-responders, and test subject line patterns like questions, how-tos, and numbers at 40-60 characters.

When should I use a re-engagement sequence instead of regular campaigns?▼

Use a re-engagement sequence when subscribers show 30-90 days of inactivity. It runs 3-4 emails over two weeks ending with a last-chance message, and non-responders should be removed to protect deliverability.