What problem does it solve? Planning an effective drip campaign or lifecycle email program requires expertise in sequencing, timing, copywriting, and conversion strategy that most teams lack, leading to generic emails that fail to engage or convert. ## Core Features & Use Cases - Sequence Architecture: Designs welcome, lead nurture, onboarding, re-engagement, and post-purchase sequences with defined triggers, lengths, delays, and exit conditions. - Email Copy Frameworks: Provides structure (hook, context, value, CTA, sign-off), subject line patterns, preview text rules, and CTA guidelines for every email. - Lifecycle Email Reference: Covers onboarding, retention, billing, usage, win-back, and campaign email types with an audit checklist for existing programs. - Use Case: Ask for a 14-day trial welcome sequence for your SaaS product and receive a complete 5-7 email plan with send timing, subject lines, full copy, and CTAs mapped to your activation goal. ## Quick Start Ask the assistant to create a welcome email sequence for new trial users of your product, including timing, subject lines, and copy for each email.