email-content-guide

Official

Inbox-friendly email copy that delivers.

Authorwraps-team
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Writing email content that lands in the inbox is challenging due to spam filters and complex regulatory requirements. This guide provides a clear, repeatable set of rules to improve deliverability and compliance across all email types.

Core Features & Use Cases

  • Subject line optimization: concise, specific, and free of spam triggers to maximize open rates.
  • Preheader and body structure: promote scannability with accessible HTML, alt text for images, and a 60/40 text-to-image ratio.
  • Compliance and accessibility: ensures unsubscribe visibility, CAN-SPAM, GDPR, and CASL compliance, and accessible design.
  • Content types guidance: transactional, marketing, and automated onboarding scenarios with best practices for each.
  • Practical templates and copy guidance for real-world campaigns and debugging deliverability issues.

Quick Start

Create or update an email template to follow these rules for subject lines, preheader, body structure, accessibility, and unsubscribe compliance.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: email-content-guide
Download link: https://github.com/wraps-team/skills/archive/main.zip#email-content-guide

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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