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ctv-ads

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Launch streaming TV ad campaigns.

Marketing & Sales#paid ads#programmatic advertising#video advertising#ctv#ott#streaming tv
Authorkostja94
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill guides users through the process of planning and executing Connected TV (CTV) and Over-the-Top (OTT) advertising campaigns, addressing the complexities of this growing ad medium.

Core Features & Use Cases

  • Understanding CTV/OTT: Explains what CTV and OTT advertising entail and their advantages over traditional digital ads.
  • Ad Formats & Platforms: Details various ad formats (pre-roll, interactive) and buying methods (programmatic, direct) across platforms like Hulu, Roku, and YouTube TV.
  • Creative & Metrics Guidance: Provides best practices for ad creative and key metrics for campaign evaluation.
  • Use Case: A user wants to advertise their new streaming service on platforms like Hulu and Roku. This skill will help them understand the ad formats, targeting options, and creative best practices for these platforms.

Quick Start

Guide me on running CTV ads for my new product launch.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: ctv-ads
Download link: https://github.com/kostja94/marketing-skills/archive/main.zip#ctv-ads

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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