crm-objects

Just create the Person record with a business email on a non-generic domain. Frontline automatically finds or creates a matching Company by email domain and links it, so you must not manually create the Company or call relation link afterwards.

Frontline ships four pre-provisioned objects: People, Companies, Deals, and Tickets. They cannot be deleted but are extensible, so you can add custom fields with the field create command.

People are deduplicated by Email as the primary key and Phone Number as secondary, enforced object-wide across all record types. Creating a record with an existing email or phone merges or rejects the duplicate instead of inserting.

All People queries automatically apply a hidden filter of Is Identified equals true. Anonymous records created by background processes without identifying data exist in the database but are never returned by normal list or search operations.

Yes, all four built-in objects have extensible set to true, so you can add custom fields using frontline object field create. Run field list first to avoid recreating existing standard fields like Name, Email, Stage, or Status.

Create a Company manually only when there is no person or email to drive the automatic link, such as tracking a company with no contact yet. Otherwise, setting a Person's business email triggers auto-creation and linking with Logo.dev enrichment.