crisis-response-planner

Create social media crisis protocols with severity ladders and holding statements.

2.5k|345|Updated Dec 18, 2025
One-click install
npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill crisis-response-planner
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: crisis-response-planner
Source: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/main/social/host/crisis-response-planner
Command: npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill crisis-response-planner

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) and assets (resource) components.

What problem does it solve?

This Skill helps users draft and execute social media crisis protocols, ensuring they are prepared to handle incidents effectively.

Core Features & Use Cases

  • Crisis Protocol Drafting: Create a 1-5 severity ladder with trigger thresholds and named owners.
  • Pause Queue Rule: Implement the rule to pause all scheduled posts and paid amplification during a crisis.
  • Holding-Statement Library: Prepare pre-approved statements for various scenarios with approvers and update cadences.
  • Spokesperson/Approval Matrix: Define roles and responsibilities for crisis communication.
  • Post-Crisis Retro Template: Document the incident timeline, trigger accuracy, and follow-up actions.

Quick Start

Draft our social crisis protocol: channels LinkedIn + X + 小红书, team of 2, spokesperson = founder, baseline from last week's pulse sweep.

Frequently Asked Questions about crisis-response-planner

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I draft a social media crisis protocol with severity levels?▼

Draft a social media crisis protocol by creating a 1-5 severity ladder with trigger thresholds and named owners. You input incident descriptions and severity levels to generate actionable response steps and maintain documentation.

What is a pause queue rule for social media crisis management?▼

A pause queue rule halts all scheduled posts and paid amplification during a crisis. It ensures no automated content competes with your crisis communications while you deploy holding statements.

How do I build a holding-statement library for crisis management?▼

Build a holding-statement library by preparing pre-approved statements for various scenarios. Each statement requires assigned approvers and defined update cadences to ensure rapid deployment across channels.

Can I execute crisis protocols across LinkedIn, X, and 小红书?▼

Yes, you can define crisis protocols for LinkedIn, X, and 小红书. The Skill configures channel-specific pause actions and spokesperson matrices based on your team size and designated founder or representative.

What is a spokesperson approval matrix in crisis communication?▼

A spokesperson approval matrix defines specific roles and responsibilities for crisis communication. It clarifies who is authorized to speak and approve statements at each severity level during an incident.

How do I document a post-crisis retrospective for social media incidents?▼

Document a post-crisis retrospective using a template that records the incident timeline, trigger accuracy, and follow-up actions. This ensures continuous improvement of your crisis management protocols.