What problem does it solve? Existing marketing copy often suffers from unclear messaging, weak claims, vague language, and friction near calls to action, but unstructured reviews miss these issues. This Skill provides a systematic editing process that improves copy through focused passes without changing the core message. ## Core Features & Use Cases - Seven Sweeps Framework: Edit copy through sequential passes covering Clarity, Voice and Tone, So What, Prove It, Specificity, Heightened Emotion, and Zero Risk. - Quick-Pass Checks: Apply word-level, sentence-level, and paragraph-level rules for faster reviews when a full sweep is not needed. - Plain English Reference: Replace complex or corporate wording with plain alternatives using the included A-Z reference table. - Use Case: Paste a draft landing page and ask for a copy review; the Skill runs each sweep, flags unsupported claims and vague phrases, and recommends specific edits while preserving your voice. ## Quick Start Ask the agent to review and edit your existing marketing copy using the seven-sweep editing process.
