What problem does it solve? Marketing copy often suffers from unclear messaging, weak benefits, missing proof, and vague language that kills conversions. This Skill provides a systematic editing framework that catches issues a single unfocused review would miss. ## Core Features & Use Cases - Seven Sweeps Framework: Edit copy through sequential passes covering clarity, voice and tone, benefits ("So What"), proof, specificity, emotion, and risk reduction near CTAs. - Readability Scoring: Run the included Python script to measure Flesch Reading Ease, Flesch-Kincaid grade level, passive voice percentage, adverb density, and filler word counts. - Plain English Reference: Replace complex or corporate words with plain alternatives using the built-in A-Z substitution table. - Use Case: Paste a landing page draft and ask for a full copy review; receive a sweep-by-sweep report with specific issues, proposed edits, and rationale prioritized by conversion impact. ## Quick Start Review this landing page copy using the seven-sweep editing framework and give me specific edits with reasons for each change.