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competitor-analysis

Analyzes five direct competitors and maps differentiation opportunities for a product.

Updated Apr 8, 2026
Search Tags:#product management#positioning#web research#market research#competitor analysis#differentiation#competitive landscape
One-click install
npx skills add https://github.com/stefanomartiradonna/claude-skills --skill competitor-analysis-stefanomartiradonna
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitor-analysis
Source: https://github.com/stefanomartiradonna/claude-skills/tree/main/pm-market-research-competitor-analysis
Command: npx skills add https://github.com/stefanomartiradonna/claude-skills --skill competitor-analysis-stefanomartiradonna

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Product teams often lack a structured view of their competitive landscape, making it hard to position against rivals or find gaps worth exploiting. This Skill conducts a comprehensive competitive analysis that identifies five direct competitors, profiles their strengths and weaknesses, and surfaces concrete differentiation opportunities. ## Core Features & Use Cases - Competitor Identification: Uses web research to find five primary direct competitors and distinguish them from adjacent alternatives. - Deep Competitor Profiles: For each competitor, documents positioning, product strengths, weaknesses, pricing model, go-to-market motion, and strategic threats. - Differentiation Mapping: Synthesizes unmet customer needs, underserved segments, and positioning recommendations with a 12-18 month outlook. - Use Case: Before a product launch, run the analysis on your product category to produce a competitive brief covering market overview, five competitor profiles, and a recommended positioning strategy. ## Quick Start Analyze the competitive landscape for my B2B SaaS onboarding tool and identify differentiation opportunities.

Frequently Asked Questions about competitor-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run a competitive analysis for my product?▼

Provide your product name and market segment, and the analysis scopes the market, identifies five direct competitors via web research, profiles each one's strengths, weaknesses, pricing, and positioning, then recommends differentiation opportunities.

What does a competitor analysis report include?▼

The report includes a market overview, five competitor profiles covering product strengths, weaknesses, business model and pricing, competitive threats, and a differentiation section with positioning recommendations and 12-18 month risks.

Can I use my own competitor research data instead of web search?▼

Yes. If you provide market research, competitor data, pricing sheets, feature comparisons, or customer feedback, the analysis reads and synthesizes those materials directly instead of relying solely on web research.

How many competitors does the analysis cover?▼

The analysis identifies five primary direct competitors and also notes adjacent or indirect competitors. Each of the five receives a full profile covering positioning, features, pricing, and strategic threats.

What are the limitations of AI-driven competitor research?▼

Findings depend on publicly available web sources, so private pricing, internal metrics, and very recent moves may be missed. Validate key claims across multiple sources before making strategic decisions.

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