competitive-intelligence

Generate interactive dark-themed HTML battlecards summarizing competitor features, pricing, releases, and positioning.

1|Updated Mar 30, 2026
One-click install
npx skills add https://github.com/ilove323/comlan-skills --skill competitive-intelligence-ilove323
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitive-intelligence
Source: https://github.com/ilove323/comlan-skills/tree/main/sales/skills/competitive-intelligence
Command: npx skills add https://github.com/ilove323/comlan-skills --skill competitive-intelligence-ilove323

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Consolidates disparate public research, CRM signals, docs, and call transcripts into a single, shareable interactive artifact so sales reps can quickly prepare for deals and counter competitor positioning without manual synthesis.

Core Features & Use Cases

  • Interactive Export: Produces a standalone dark-themed HTML battlecard with clickable competitor tabs and a head-to-head comparison matrix.
  • Per-Competitor Profiles: Aggregates company profile, product positioning, recent releases (last 90 days), pricing signals, win/loss patterns and evidence-based talk tracks.
  • Sales Enablement: Generates scenario-specific talk tracks, objection responses, and "landmine" questions to surface competitor weaknesses during calls.
  • Optional Integrations: Enriches findings with CRM win/loss records, internal chat highlights, document repositories, and call transcripts when connected.
  • Use Case Example: Before a discovery call, run the skill to create a battlecard for your company vs two competitors and open the relevant competitor tab to review tailored positioning and landmine questions.

Quick Start

Create a competitive-intelligence battlecard comparing [Your Company] with Competitor A and Competitor B and output a single interactive HTML file.

Frequently Asked Questions about competitive-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a competitor battlecard for sales calls?▼

To create a competitor battlecard, aggregate web research and CRM signals to build per-competitor profiles, then export the findings as a standalone interactive HTML file with tabs and a comparison matrix for quick call prep.

What is competitive intelligence battlecard generation?▼

Competitive intelligence battlecard generation consolidates public research, pricing signals, and call transcripts into a single artifact, summarizing competitor features and positioning into tailored talk tracks and objection responses.

Can I use CRM win/loss records to build a competitor comparison matrix?▼

Yes, you can use CRM win/loss records to build a competitor comparison matrix. The skill aggregates optional CRM-derived metrics alongside web research to enrich per-competitor profiles with evidence-based talk tracks.

How do I prepare objection responses and landmine questions for competitor deals?▼

To prepare objection responses and landmine questions, the skill analyzes competitor positioning and recent releases to generate scenario-specific talk tracks that surface competitor weaknesses during your discovery calls.

Does the battlecard export format work offline?▼

Yes, the battlecard export format works offline. The skill generates a standalone dark-themed HTML file containing clickable competitor tabs and a head-to-head comparison matrix that can be shared and opened without an internet connection.

What's the best way to compare my company features against multiple competitors?▼

The best way to compare your company features against multiple competitors is to run the skill to produce a head-to-head comparison matrix within an interactive HTML artifact, aggregating company profiles, pricing, and recent releases side-by-side.