competitive-analysis

Gather competitor data from websites, blogs, social channels, and press coverage.

14|3|Updated Jan 19, 2026
One-click install
npx skills add https://github.com/kevinlin/cowork-z --skill competitive-analysis-kevinlin
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitive-analysis
Source: https://github.com/kevinlin/cowork-z/tree/main/src-tauri/resources/skill-templates/marketing-competitive-analysis
Command: npx skills add https://github.com/kevinlin/cowork-z --skill competitive-analysis-kevinlin

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Traditional competitive intelligence is manual, slow, and fragmented. This skill automates gathering and organizing competitive data to deliver concise, decision-ready insights.

Core Features & Use Cases

  • Structured research framework for analyzing competitors across websites, blogs, social channels, and press coverage
  • Generation of battlecards, messaging comparisons, and content-gap analyses for GTM planning
  • Source attribution and repeatable workflows suitable for product, marketing, and strategy teams

Quick Start

Ask your AI to compile a concise competitive landscape report for your target market and summarize key differentiators.

Frequently Asked Questions about competitive-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate competitive intelligence research for my marketing team?▼

Automate competitive intelligence research by systematically gathering data across competitors' websites, blogs, social channels, and press coverage. This process yields concise, decision-ready insights like messaging comparisons and content-gap analyses for GTM planning.

What is the best way to create sales battlecards from competitor data?▼

Create sales battlecards by systematically gathering competitor data and summarizing actionable insights. This structured research framework produces source-attributed outputs compatible with battlecards, executive summaries, and briefs.

Can I use this competitive analysis skill for product and strategy teams?▼

Yes, you can use this competitive analysis skill for product, marketing, and strategy teams. It provides a repeatable research framework to generate messaging comparisons and content-gap analyses across multiple competitor channels.

How do I compile a concise competitive landscape report with key differentiators?▼

Compile a competitive landscape report by applying a structured research framework to gather and summarize competitor data. This automated approach outputs concise, decision-ready insights highlighting key differentiators and content gaps.

Does competitive analysis require manual source attribution for press coverage?▼

No, competitive analysis does not require manual source attribution. The automated research framework systematically gathers data from press coverage and other channels while inherently maintaining source attribution for decision-ready insights.

What are the limitations of automated competitive intelligence gathering?▼

Automated competitive intelligence requires a repeatable research framework to function effectively. It is designed to summarize actionable insights from digital channels like websites and social media, but cannot replace nuanced strategic human analysis.