campaign-plan

Official

Build comprehensive marketing campaign plans.

Authoranthropics
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill automates the creation of detailed marketing campaign briefs, transforming high-level goals into structured, actionable plans with clear objectives, target audiences, messaging, channel strategies, content calendars, and success metrics.

Core Features & Use Cases

  • End-to-End Campaign Planning: Generates a complete campaign brief covering all essential elements from strategy to execution.
  • Structured Output: Provides a week-by-week content calendar, asset lists, and budget allocation suggestions.
  • Use Case: When launching a new product, use this Skill to generate a full marketing campaign plan, including a detailed content calendar for social media, email, and paid ads, ensuring all aspects of the launch are covered.

Quick Start

Use the campaign-plan skill to generate a marketing campaign brief for a new SaaS product launch targeting small businesses.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: campaign-plan
Download link: https://github.com/anthropics/knowledge-work-plugins/archive/main.zip#campaign-plan

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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