brand-discovery

Generate identity, voice, audience, and messaging YAML templates from structured interviews.

Updated Feb 1, 2026
One-click install
npx skills add https://github.com/twofoldtech-dakota/studio --skill brand-discovery
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: brand-discovery
Source: https://github.com/twofoldtech-dakota/studio/tree/main/playbooks/brand
Command: npx skills add https://github.com/twofoldtech-dakota/studio --skill brand-discovery

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Brand inconsistency often arises from undocumented brand foundations. This Skill provides a structured Brand Discovery methodology to establish identity, voice, and messaging as a repeatable, machine-readable framework.

Core Features & Use Cases

  • Phase-based discovery (Identity, Audience, Voice, Positioning, Messaging) to align stakeholders.
  • Generates YAML assets (identity.yaml, voice.yaml, audiences/.yaml, messaging/.yaml) that serve as a single source of truth.
  • Supports practical interviews and templates to ensure consistent brand standards across content.

Quick Start

Start the Brand Discovery process with stakeholder interviews, then generate the YAML templates (identity.yaml, voice.yaml, audiences/cto-enterprise.yaml, and messaging/value-propositions.yaml).

Frequently Asked Questions about brand-discovery

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I establish a unified brand voice and messaging framework?▼

To establish a unified brand voice and messaging framework, you use a structured discovery process covering five phases: Identity, Audience, Voice, Positioning, and Messaging. This aligns stakeholders and outputs machine-readable templates as a single source of truth.

Why does my brand messaging become inconsistent across different content teams?▼

Brand messaging becomes inconsistent when brand foundations are undocumented. Without a machine-readable framework of identity, voice, and messaging templates, teams lack a single source of truth to maintain consistent standards.

What is the best way to document brand identity for automated content workflows?▼

The best way to document brand identity for automated workflows is generating machine-readable YAML files. This process creates structured assets like identity.yaml, voice.yaml, and audience-specific YAML files that design and content teams can programmatically access.

How do I start a brand discovery process using structured interviews?▼

You start the brand discovery process by conducting practical stakeholder interviews across five phases: Identity, Audience, Voice, Positioning, and Messaging. The interview insights generate structured YAML templates for your brand foundation.

Can I use YAML templates to manage brand positioning and audience definitions?▼

Yes, you can use YAML templates to manage brand positioning and audience definitions. The discovery process generates specific YAML files, including audiences/*.yaml and messaging/value-propositions.yaml, to serve as a structured, machine-readable framework.

Does brand discovery require technical knowledge to output machine-readable assets?▼

Brand discovery requires engaging with structured interviews and YAML templates to output machine-readable assets. While it supports design and content teams, stakeholders need to understand YAML structure to utilize the generated identity and messaging files effectively.