brand-archetype-selection

Community

Choose archetypes that resonate.

Authormike-coulbourn
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Provides Jungian archetype frameworks, a 70/30 primary/secondary rule, and templates to guide archetype selection and brand personality.

Core Features & Use Cases

  • 12 Archetypes: Profiles, motivations, and messaging cues.
  • 70/30 Rule: Primary archetype dominance with a secondary influencer archetype.
  • Selection Templates: Worksheets and evaluation matrices to pick primary/secondary archetypes.
  • Use Case: Select a primary Archetype (e.g., Explorer) with a 30% secondary that differentiates in a crowded market.

Quick Start

Choose a primary archetype (70%) and a secondary archetype (30%), then draft a short brand narrative that aligns to both.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: brand-archetype-selection
Download link: https://github.com/mike-coulbourn/claude-vibes/archive/main.zip#brand-archetype-selection

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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